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Older Americans Drive the use of Wearables

12/14/2018

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Americans 55 and older are the fastest-growing group of electronic wearable users in the US, according to eMarketer’s latest wearables forecast, largely due to the devices’ enhanced health features.
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In 2019, 8.2 million Americans age 55 and older will use a wearable device, up more than 15% over this year. While the group still represents a small share of users, it has the highest growth rate among all age groups. In fact, eMarketer has increased its projections for older Americans due to faster-than-expected adoption of wearable devices.
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